Category

Digital Campaigning
In digital business, the role of digital communication within marketing activities changes fundamentally. Digital communication can be a game changer for product development and even for the entire organization.
In our blog article about A/B testing we dealt with experimentation in digital campaigns. In this article we will focus on the testing setup. A/B testing is a powerful tool, but it’s only effective if we ask the right questions. So let’s dig deeper into how to build ideal hypotheses in order to structure A/B...
We are using cookies to give you the best experience. You can find out more about which cookies we are using or switch them off in privacy settings.
AcceptPrivacy Settings

GDPR

  • Privacy settings
  • Cookie Consent
  • Hubspot Consent
  • Google Analytics Consent

Privacy settings

You can adjust your personal consent settings here. You will find more information on each consent type in the respective section.

For more detailed information on our privacy policy have a look here.

Cookie Consent

Hubspot Consent

Google Analytics Consent